We love working in the food and retail sector. Packaging
is one of our areas of expertise and we are proud of
our brand and packaging work for Cobram Estate.
Our philosophy is to provide our customers with successful
business results through sensational design.
Background:
Cobram Estate is a historical olive grove situated on
the Murray River in Victoria. Cobram have developed
the groves to produce premium olives and have established
plants to process the product to their strict quality
requirements.
The Challenge:
Cobram Estate challenged us to design an exceptional,
new brand that represented the main features of the
company’s premium quality produce.
We also had to ensure the brand stood out in a busy
market place and allowed Cobram to develop and expand
to new markets locally and globally.
The Result:
Since its first full year of trading in 2003, sales
growth has been between 50-90% each year. Cobram Estate
have shipped nearly half a million units this year to
retail and food service accounts throughout Aust, UK,
US, Canada, Asia and EU.
Our packaging has played a major part in these great
results. The distinctive, clean branding has enabled
their product to be more persuasive on the shelf.
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